Is IA going to replace travel companies in the near future? The vision of Pedro Zenha, CEO & Founder of Splendid Portugal

When travelers begin planning their first journey to the Iberian Peninsula, one question almost always comes up: Should I visit Portugal or Spain? The better question might be: Why choose at all? Although each country has its own unique identity, Portugal and Spain complement one another beautifully. Together, they offer an extraordinary blend of history, culture, gastronomy, landscapes and unforgettable experiences, all within surprisingly short travel distances. From the co

Portugal has quietly become one of Europe's most sought-after luxury destinations. The country offers many of the experiences travelers associate with Italy, France or Spain: five-star hotels, Michelin-starred restaurants, private yacht charters, exclusive wine estates, luxury train journeys and world-class private guides. Yet Portugal often delivers these experiences with a level of value that surprises even seasoned luxury travelers. One of the most common questions we hear